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One thing to think about when you are taking on your own public art project is that you will need to be a little bit of everything: Salesperson – you have to really be able to sell yourself and your project, you will sell to funders, presenters, neighborhood organizations, sponsors and other supporters. Marketer – [...] Maybe not the highest places, but high enough to be of great help. I am talking about Community Boards. Not all cities have them, but most have some kind of equivalent.* Other powerful groups that can play a similar role are Business Improvement Districts (BID’s), park support groups (Conservancies or “Friends of…”), Parent-Teacher groups [...] Image via Wikipedia For artists who work in a studio/gallery based practice there isn’t much concern regarding who is looking at the work. You create your paintings/sculptures/new media/whatever and then find the audience. Not so with public art. It is important that you consider when you are developing the project – who is [...] |
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